Dorothée is responsible for the ASAM marketing activities. In this function, she takes measures to sustain and increase awareness of ASAM and ASAM standards. She manages ASAM exhibits at trade shows, organizes meetings and conferences, publishes press releases, and runs various marketing campaigns.
Dorothée also makes sure that ASAM members are well informed about current and upcoming activities by managing the ASAM website and the ASAM newsletter distribution.
Additionally, she further develops the ASAM marketing platform, thus providing marketing opportunities for ASAM members.
You should contact Mrs. Bassermann for information on:
Dorothée holds a degree in “Languages, Economics and Cultural Studies” from the University of Passau, Germany. She started her professional career as Marketing Trainee (Internationale Nachwuchsgruppe) at Daimler AG where she gained experience in various strategic projects within the Marketing division. She continued her career at Daimler Global Service and Parts developing and surveying marketing measures to improve aftersales activities globally. After a three-year stay in the US, Mrs. Bassermann took over the marketing activities at ASAM e.V.
Phone: +49 8102 806163
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