ASAM Regional Meeting North America 2025
Date: October 23, 2025
Location: Suburban Collection Showplace
Program (preliminary)
ASAM Regional Meeting NA
on: Thursday, Oct 23 2025 | 9:00 am -5:00 pm (EDT)
at: Suburban Collection Showplace, Novi, MI (co-located to Automotive Testing Expo)
| Time | Topic | Speaker | |
|---|---|---|---|
| 9:00 | Welcome | Armin Rupalla (Member of the ASAM Board), Mohammad Musa (Strategic Partner of ASAM in NA) | |
| Trainings | |||
| 9:10 | ASAM Open X standards Conducted by: | ASAM SOVD A new approach to automotive Diagnostics and vehicle data access. | |
| 10:30 | Coffee break | ||
| 11:00 | Continuation of trainings | Continuation of trainings | |
| ASAM in North America | |||
| 11:30 | Current activities at ASAM, plans for North America | Armin Rupalla, ASAM BoD | |
| 12:00 | Lunch | ||
| 13:00 | AVL & ASAM - 25 years going strong | Josko Balic, AVL | |
| From testing... | |||
| 13:20 | ASAM TestSpecification - From efficient testing to successful validation with ASAM standards | Bernd Wenzel, ASAM | |
| 13:40 | tbd | tbd | |
| 14:00 | Agentic AI for faster and better embedded development and testing | Brunilda Caushi, AWS | |
| ... to validation | |||
| 14:20 | From road to simulation - a demonstration by AVL | Iskra Gasparic, AVL | |
| 14:40 | Coffee Break | ||
| 15:10 | Sensor calibration - a new idea for a PTI-related ASAM standardization | Deepen AI | |
| Software-defined vehicles (SDV) | |||
| 15:30 | Successful realization of SDV diagnostics | Rachael Ayotte, Vector Informatik USA | |
| 15:50 | Use case: an OEM implementation of eSync OTA integrated with ASAM SOVD remote diagnostics and remote repair | Mark Singer, eSync Alliance | |
| 16:10 | Navigating challenges in automated driving in the era of software-defined vehicles | Omkar Karve, The Mathworks | |
| ASAM partners | |||
| 16:30 | Partnerships with other organizations
| Representatives of the organizations | |
| 16:50 | Farewell | ||
| 17:00 | End of Meeting | ||
Platinum Sponsor
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Event partner
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